Are you considering promotion on Twitter as an additional tool for interacting with the target audience? Do you want more customers from social networks but do not know how and why to use Twitter for business? Experts and statistics share proven practices and secrets of social media marketing on Twitter and explain in detail how to turn an ordinary business account into a machine for generating leads and expanding your business in any market and country. Social media is a primary part of business basics, and Twitter completes these parts.
Twitter profile design
Creating a profile on Twitter is the first step in promoting an account on this social network, whether you are a Meditation App Development company or else. When you create an aesthetically pleasing Twitter profile, followers will not keep you waiting.
Therefore, immediately after you have created a Twitter account, start creating it. You can find basic profile setup information in the Twitter Help Center.
To make your Twitter profile perfect, divide the process into several steps.
Profile Information
To enter or edit profile information on Twitter, follow the algorithm: Click the “Change profile” button, which is located under the right corner of the cover, and indicate: your name, company name, brand, or blog name – up to 50 characters including spaces; block of brief information “About yourself” – up to 160 characters, including spaces, with which you must tell the audience about your benefits to them; your location – up to 30 characters including spaces; website or link to another Internet resource – up to 100 characters including spaces; Click “Save,” in the corner, on the right.
After setting up a photo and header and filling in the profile information, your Twitter account will look perfect:
Content Marketing
Determining the best type of content for Twitter has been and remains difficult. But, it is simplified if you know what content your audience loves and can prepare it and present it effectively. How and what content to post in a tweet or include in the chatbot platform? Users won’t forgive you if you don’t know the answer to this question and tweet randomly!
Posting Tweets to Twitter; Tweets can contain the following types of content:
- Text, including links;
- Photo;
- Video;
- GIF animations.
Twitter header image
Prepare your Twitter header image:
recommended size – 1500x500px;
image formats: jpeg, png, gif. The gifs for the header are also devoid of animation;
the maximum file size is 2MB. As you can see, creating the perfect photo and profile header takes a special approach. It depends only on whether the audience will pay attention to you or pass by.
Knowing formats and sizes is only half the battle. After all, even a first-year student can create photos and fit them to standard sizes. The other half is how you can visualize, embody and combine your profile photo with your Twitter header.
Conclusion
In closing, let’s discuss the benefits of using Twitter to promote your business are undeniable:
Twitter guarantees a wide reach – thanks to the absence of borders and the viral distribution of tweets.
Twitter is an ideal social network for spreading news, discussing opinions, and finding customers; Twitter is an effective communication tool – get real-time data on any mention of your brand or hashtag associated with you and engage in discussions with users.
